What: Selected freelance work in Graphic Design and illustration for a diverse range of clients.
My role: Art Director and Graphic Designer.
I´m gathering in this project post a selection of Graphic Design work for a wide range of freelance clients in Stockholm (and New York) – archived as the focus of my practice since a few years back does not include regular Graphic Design work.
I look back at these projects in appreciation for what they have taught me about innovative practices within fields such as art, popular brain science, game culture and e-commerce. I also see my schooling in Graphic Design as an excellent base in terms of systems thinking. Dealing with graphic systems one learns to be imaginative yet thorough, creative but very systematic. Through my work in Graphic Design, I have also learned a great deal about how to connect creativity in any form to an understanding of context and the various needs, agencies and human behaviors that operate as part of this context – bridging idea/imagination with material form.
DVD cover for DJ Spooky´s remix of D.W. Griffith’s 1915 film “Birth of a Nation”.
Identity, graphic design and copywriting for Stick Dude – a stick figure in steel covered with glass hearts, that is sold as exclusive art pieces in different sizes as well as brought around and used in spontaneous public art installations.
Book cover for brain scientist Katarina Gospic´s book “Välj Rätt – en guide till bra beslut!”, (“Make the right choice – a guide to better decision-making!”).
Poster design for Turkish author Eren Erdem´s participation in a book fair in Istanbul.
Identity, branding and design for shopping and swapping site for women with an interest in fashion. Client ad agency Grey Stockholm/media companies TV 4 and Expressen.
Identity, art work for landing page and website design for poet and rapper Dunderdan.
Art Direction, illustration, design and animations for iPhone game conceptualized and developed by digital production company Lonely Duck.
Logo and business cards for app agency Sparkling Zoo.